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We are seeking funding from corporate
sponsors or private individuals.
International research organisations
and donors to the third world will also be approached but an
unique funding opportunity exists for a range of corporate sponsers.
See
our CONTACT page if you are interested in having your brand
prominently represented on an iconic structure.
We emphasise that both ASSA and the
Durban Space Science Centre are non-profit organisations dedicated
to the promotion of public awareness of astronomy and space science.
The
value proposition for sponsors is the massive exposure of their
brand on a very public building - the advertising opportunity is
unparalleled.
In terms of ongoing costs, the aim in
building a space science centre and planetarium is not to generate
profit. Very few, if any, planetariums generate more money than they
cost, when all the direct and indirect costs are taken into account.
But then, neither do most libraries
nor museums but the case for those has been extensively
acknowledged.
The educational role of the Space
Science Centre is enhanced by the ability of the stimulating
planetarium environment to inspire enthusiasm for science; awe at
the marvels of the universe; new perspectives on our world and
civilization; and for the first time, the opportunity to share with
professional astronomers the distant images that hold the secrets of
the cosmos. In this sense a planetarium and observatory is of no
less cultural importance than a library or museum. These educational
and cultural institutions are not, by nature, for-profit businesses
- at least not in the monetary sense. The 'profits' that they
generate are more enlightened citizens who live more enriched lives.
To their credit, however, many
planetariums can and do recover large portions of their operating
expenses from ticket sales, facility rentals, gift shop sales, and
financial grants. The viability of the enterprise is greatly
enhanced by two main advantages that the Durban Space Science Centre
has over other planetariums: The incorporation of an online digital
observatory, and the enormously improved cost effectiveness and
efficiency of modern digital equipment when compared with
currently-used optical-mechanical systems.
It is envisioned that the facility will
be operated by a trust in the same manner as the Durban Botanic
Gardens Trust. |